Episode 20

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Published on:

29th Jul 2025

Fix Your Follow Up with Ryan Fenn

📋 Episode Summary

In this value-packed episode of TradesFormation Unlocked, host Adrian Fadini sits down with Ryan Fenn, the high school dropout turned tech founder behind CHIIRP—a sales automation platform pulling in $800K/month and transforming tradie businesses worldwide. Ryan shares how he started with $500 doing windshield repairs, scaled a gas-station side hustle, and built a life-changing automation system that fixes the one thing holding most businesses back: follow-up. You’ll hear about bootstrapping a tech company, lessons from comedy, and how automation doesn’t replace people—it makes them superhuman.

🧠 What You'll Learn

Why “bad leads” aren’t really bad—they’re neglected
How follow-up speed affects sales outcomes
Scaling a tech company without investors
Using campaign codes and automation for shareable wins
The importance of faith, gratitude, and service in business
How to complement platforms like ServiceTitan—not compete
When AI should elevate your team, not eliminate them

🔗 Links & Mentions

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About the Podcast

TradesFormation Unlocked

Sell. Scale. Systemise - The no BS podcast for Tradies

🔥 Description:
Welcome to TradesFormation Unlocked with Adrian Fadini — the no-BS podcast for tradies ready to break free from the tools and build real businesses. We dive deep into the sales, systems, and strategies that drive serious profit and sustainable growth. Whether you’re scaling your team, systemizing your ops, or just sick of doing it all yourself — this is your blueprint to sell smarter, scale faster, and systemize like a pro.

Raw insights. Real stories. Tactical gold.
Let’s get you off the tools and into control.

About your host

Adrian Fadini

Adrian Fadini built Plumber To The Rescue from the ground up and turned it into one of Sydney’s most respected service trade businesses. He knows what it takes to build something that lasts—because he’s lived it.

After selling the business to his biggest competitor in 2012, he stayed on for two years, securing major commercial accounts—strata firms, pub groups, and businesses needing ongoing plumbing and electrical services.

Through it all, Adrian learned the power of training—not as a nice-to-have, but as a non-negotiable. It’s how he levelled up his team, created consistency, and built a business that could grow without him in the driver’s seat.

For over a decade, Adrian’s been coaching tradies across the service trades—plumbing, electrical, HVAC—you name it. He’s worked with clients at every stage, from solo operators trying to get off the tools to multi-million dollar businesses chasing serious scale.

Now, he brings all that experience to the table—real-world strategies, proven systems, and a genuine drive to help other tradies sell better, scale stronger, and systemize for long-term success.