Episode 4

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Published on:

23rd Sep 2020

Episode 4: Part 3: Dan Kerr from Service.com.au

This week Adrian brings the 3rd and final part of his conversation with the incredible Dan Kerr from Service.com.au. Dan is an engineer by qualification, but has spent over 10 years in the sales and marketing space, half of which he has been spent working in the trades industry. 6 years ago, Dan and his co-founders Jacob Banks and Dexter Devlin set out to create an online marketplace that would connect Australians with verified and peer-reviewed trades and service providers. From Plumbers to Painters, Electricians and more, get multiple quotes in one place. Since its inception, the platform has connected over 500, 000 Australians with local professionals.

In the last installment of this three part series, Dan and Adrian discuss the strategies and techniques that can launch your business into the next phase.

For more from Dan, you can follow him on LinkedIn: https://www.linkedin.com/in/dan-kerr-0924ab8a.

To find out more about service.com.au, visit the website at Service.com.au. PLUS, sign up to the TradesFormation Coaching Program in the month of September to qualify for a FREE 12 month membership to Service.com.au, valued at $847+GST*.       

*This promotion is subject to service.com.au demand in your local service area. All new clients signing on under this promotion will be referred to a Service.com.au representative to assess their eligibility.

 

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About the Podcast

TradesFormation Unlocked
Sell. Scale. Systemise - The no BS podcast for Tradies
🔥 Description:
Welcome to TradesFormation Unlocked with Adrian Fadini — the no-BS podcast for tradies ready to break free from the tools and build real businesses. We dive deep into the sales, systems, and strategies that drive serious profit and sustainable growth. Whether you’re scaling your team, systemizing your ops, or just sick of doing it all yourself — this is your blueprint to sell smarter, scale faster, and systemize like a pro.

Raw insights. Real stories. Tactical gold.
Let’s get you off the tools and into control.

About your host

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Adrian Fadini

Adrian Fadini built Plumber To The Rescue from the ground up and turned it into one of Sydney’s most respected service trade businesses. He knows what it takes to build something that lasts—because he’s lived it.

After selling the business to his biggest competitor in 2012, he stayed on for two years, securing major commercial accounts—strata firms, pub groups, and businesses needing ongoing plumbing and electrical services.

Through it all, Adrian learned the power of training—not as a nice-to-have, but as a non-negotiable. It’s how he levelled up his team, created consistency, and built a business that could grow without him in the driver’s seat.

For over a decade, Adrian’s been coaching tradies across the service trades—plumbing, electrical, HVAC—you name it. He’s worked with clients at every stage, from solo operators trying to get off the tools to multi-million dollar businesses chasing serious scale.

Now, he brings all that experience to the table—real-world strategies, proven systems, and a genuine drive to help other tradies sell better, scale stronger, and systemize for long-term success.